TV 2 ZULU broadcasted the Danish Rainbow Awards for the first time ever. I was part of the creative team tasked with creating the promo of the show. We chose to center the communication around a the sad fact, that half of all danish LGBTQIA+ persons restrain from holding hands in public. Harassment, violence, homophobia and just good old ignorance are among the reasons why.
We decided to create a film which highlighted the stigma while still being fun. Read more about Danish Rainbow Awards here.